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Preakness 2010 

 

 

 

 

 

 

 

 

 

 

The Grey Goose/Sapphire Lounge

With custom signage on the tent visible from the concourse, the Bacardi brands enjoyed a strong presence at the 2010 Preakness on May 15 in Baltimore. Bacardi sponsored the Grey Goose/Bombay Sapphire Lounge inside the Turfside Terrace, a deluxe cocktail lounge for guests to enjoy signature drinks like the Down the Stretch Cocktail. In addition, 42 Below was featured as the signature vodka used in making the Black-Eyed Susan, the official drink of Preakness.


 

 

 

 

 

 

 

 

Jagermeister Saddle Cloths

Jagermeister also sponsored the 10th race of the day, in which the horses wore Jagermeister saddlecloths. Jagermeister is a key sponsor of Preakness with multiple components and activities featuring:

  • 7 Jagermeister Bars
  • The National Jagermeister Stage, hosting national music acts
  • Key sponsorship of the International Pavillion, hosting various dignitaries and VIPs with Jagermeister, Tommy Bahama cocktails and Gekkeikan mimosas
  • The new Jagermeister Cornhole Tournament for Licensees
  • Key advertising in the program book and billboard 

 

 

 

 

 

 

 

 

 

The Jack Daniels Experience

The Jack Daniels Toy Hauler, featuring the custom Jack Daniels bikes, was positioned next to a custom Jack Daniels bar serving signature cocktails. 


 

 

 

 

 

 

 

 

 

 

The Southern Comfort Bar

Southern Comfort once again brought in their signature stage bar and featured Southern Comfort cocktails to beat the heat!