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Concept Selling in a Tough Economy 

In early 2009, several CDI managers gathered to formulate a set of ideas designed to advise and assist the then (and still) struggling on-premise sector of our business.  With the help of the Key Account Development team, business building techniques were assembled in a 20-page booklet entitled "The On-Premise Tool Kit."

What has followed is a concerted attempt by the CDI sales division to introduce these concepts to any restaurant, bar or hotel that is searching for ways to not only survive but thrive in a down economy. This piece will prove to be timeless.